Cultural Studies
M. Mehrban; E. Shahghasemi
Abstract
The world is experiencing a change at a rapid space with ever-increasing innovation and development in information and communications technologies. In fact, the modern world is controlled by the media, and many human relationships are driven by new technologies, especially social media which is growing ...
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The world is experiencing a change at a rapid space with ever-increasing innovation and development in information and communications technologies. In fact, the modern world is controlled by the media, and many human relationships are driven by new technologies, especially social media which is growing and spreading at lightning speed. This type of media, including Instagram has incurring more negative impact on children and adolescents. Therefore, it is important to pay more attention to media literacy, which is considered in this research. It should be noted that media literacy does not occur spontaneously but is possible through an appropriate educational system. As such, there is a need to present a coherent and purposeful model in the media space surrounded by all kinds of celebrities and all kinds of content on the Instagram. This research method is qualitative-exploratory in nature. With the help of experts, the researchers intend to provide a media literacy model for teenage girls addicted to the Instagram. The Delphi method was used while the study population was selected from experts and professors in the field of communication and media literacy. Finally, the desired model of media literacy was organized around five areas of cognitive, technological, educational, research and policy making.
Mohammad Saeid Taslimi; Ameneh Kalateh Aghamohammadi
Abstract
Regarding the importance of education of media literacy in media policy making and lack of serious studies in this case, the present paper which is a descriptive and inferential research, tries to achieve a comprehensive model of "media policy making through promoting media literacy approach" by studying ...
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Regarding the importance of education of media literacy in media policy making and lack of serious studies in this case, the present paper which is a descriptive and inferential research, tries to achieve a comprehensive model of "media policy making through promoting media literacy approach" by studying concepts, necessities, and different models of media policy making and media literacy. In this research, in order to reach the defined goal, the levels of media literacy of the target sample (384 young students) have been measured. Then the influential factors on media literacy have been elicited. Also a series of interviews have been run with social communications and media management scholars, managers and high ranking employees of IRIB who were chosen through purposive and snowball sampling in order to evaluate the accuracy and validity of the proposed model and determine the role of media literacy in policy making process of IRIB. Finally, based on the proposed model, the factors of media literacy in part of IRIB programs have been studied and analyzed.
