Theory and Criticism
M. Mazhari; M. Armaghan; F. Alborzi
Abstract
Edward Said's analysis of "Orientalism" critically examines how the East is portrayed in Western art and how this portrayal reinforces the colonial mindset. It goes beyond just distorting the ideology to establish a new political order. Instead, it creates a separate reality of the Orient, distant from ...
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Edward Said's analysis of "Orientalism" critically examines how the East is portrayed in Western art and how this portrayal reinforces the colonial mindset. It goes beyond just distorting the ideology to establish a new political order. Instead, it creates a separate reality of the Orient, distant from the West and objectifies it as a source of Western knowledge. The world exhibition serves as an arena to showcase various Western and Eastern cultures. It juxtaposes logical and imaginary, chronological order, and mythical disorder. The exhibition has been used to shape transcultural and advance Orientalist discourse strategies and expectations of imperialism. The representation and construction of “self” and “others” found an ontological and epistemological relationship with Orientalist alienation. Also, due to the newly acquired strategic position during the first Pahlavi era and the ancient history of the country's science and art, Iran's presence there earned special position in the eyes of Orientalists and the Western knowledge domain. Therefore, it was necessary to depict it by classifying the structure of knowledge and related historiography. In fact, the concepts and political rules of the historical interpretation of Orientalism were derived from Iran's participation in international exhibitions. The goal was to identify a connection between Orientalist ideas and the pavilions' physical, content, and functional aspects. The study found that Iran's pavilions, in particular, reflected Orientalist expectations. They were designed like museums showcasing Iranian art and arranged exotically to appeal to Western audience.
Theory and Criticism
E. Shaghasemi
Abstract
The rise of the Korean music group, BTS, has been nothing short of phenomenal, captivating global audiences with their unique blend of pop, hip-hop, and rhythm and blues (R&B). Since they have been able to effectively employ elements from religion, their success extends beyond mere musical prowess, ...
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The rise of the Korean music group, BTS, has been nothing short of phenomenal, captivating global audiences with their unique blend of pop, hip-hop, and rhythm and blues (R&B). Since they have been able to effectively employ elements from religion, their success extends beyond mere musical prowess, transcending cultural and linguistic barriers. Their influence not only redefines the music industry but also serves as a fascinating study in cultural exchange and the evolving landscape of international entertainment industry. The present study is a data-mining exploration into BTS’s phenomenal success in creating a huge fan base in Iran. This study, however, shows that BTS’s influence in Iran is in decline as in three consecutive years leading to 2024 the tweets Iranians published on BTS declined from 39237 to 23697, to 9215. We should note, nevertheless, that based on our data, the hard core of BTS in Iran has remained intact and it seems that a group of highly loyal Iranian female teenagers try to keep BTS alive in Iran.
