Journal of Iranian Cultural Research

About Journal

Aims and Scope

Editorial Board

Publication Ethics

Indexing and Abstracting

Related Links

FAQ

Peer Review Process

News

Manuscript Submission Guideline

Accepted Manuscript Guideline

Forms

Current Issue

By Issue

By Author

By Subject

Author Index

Keyword Index

Investigating the Effect of Gamification Mechanisms on the Success of Crowdsourcing Projects in e-Governance (The Case Study: Shahrekord’s Citizens Participation in Beautifying the City)

Document Type : Scientific Research Manuscript

Authors

1 Assistant Professor, Faculty of Management and Accounting, College of Farabi, University of Tehran, Qom, Iran

2 MA in Information Technology Management, Faculty of Management and Accounting, College of Farabi, University of Tehran, Qom, Iran

Abstract

With the progression of information and communication technology, electronic governance and also crowdsourcing as one of its key components have attracted many governments attention. In order to encourage and motivate the citizens to participate in crowdsourcing projects, Game techniques and mechanics have been proposed as an effective solution. However, no significant research has been done in this regard and this subject has not been measured practically. The purpose of this study is investigating the relationship between the intrinsic and extrinsic motivations of citizens and participation in crowdsourcing projects. The statistical population of this research was citizens of Shahrekord and 215 questionnaires were randomly distributed among them. Data analysis was carried out based on Structural Equations Modeling (SEM) by AMOS software. The results showed that there is no meaningful relationship between extrinsic motivations and participation in crowdsourcing projects. On the other hand, a positive and significant relationship was confirmed between intrinsic motivations and participation in crowdsourcing projects.

Keywords

Main Subjects

References
Habibi, H. (2011). Estefade az jamsepari baraye tejarisazu ideaha, mahsolat va khadamat dar kasb o karha[The use of crowdsourcing for the commercialization of ideas, products and services in the business]. Avalin hamayesh melli modiriat va karafarini. Daneshgah payame noor markaz khansar.
Al-Yafi, K., & El-Masri, M. (2016). Gamification of e-Government Services: A Discussion of Potential Transformation.In Proceedings of Twenty-second Americas Conference on Information Systems, San Diego.
Alloghani, M., Hussain, A., Al-Jumeily, D., Aljaaf, A. J., &Mustafina, J. (2017). Gamification in e-Governance: Development of an online gamified system to enhance government entities services delivery and promote public's awareness. In Proceedings of the 5th International Conference on Information and Education Technology. doi:10.1145/3029387.3029388
Arnold, B. J. (2014). Gamification ineducation. ASBBS Proceedings, 21(1), 32.
Bowser, A., Hansen, D., He, Y., Boston, C., Reid, M., Gunnell, L., &Preece, J. (2013). Using gamification to inspire new citizen science volunteers. In Proceedings of the first international conference on gameful design, research, and applications,18-25. ACM. doi: 10.1145/2583008.2583011
Brabham, D. C. (2008). Crowdsourcing as a model for problem solving: An introduction and cases. Convergence, 14(1), 75-90. doi:10.1177/1354856507084420
Brabham, D. C. (2010). Moving the crowd at Threadless: Motivations for participation in a crowdsourcing application. Information, Communication & Society, 13(8), 1122-1145. doi: 10.1080/13691181003624090
Bunchball, Inc. (2010). Gamification 101: An introduction to the use of game dynamics to influence behavior. White paper,9.
Chris Zhao, Y., &Zhu, Q. (2014). Effects of extrinsic and intrinsic motivation on participation in crowdsourcing contest: A perspective of self-determination theory. Online Information Review, 38(7), 896-917. doi: 10.1108/OIR-08-2014-0188
Coronado Escobar, J. E., &Vasquez Urriago, A. R. (2014). Gamification: an effective mechanism to promote civic engagement and generate trust? In Proceedings of the 8th International Conference on Theory and Practice of Electronic Governance, 514-515. ACM.
De-Marcos, L., Garcia-Cabot, A. &Garcia-Lopez, E. (2017). Towards the Social Gamification of e-Learning: a Practical Experiment. International Journal of Engineering Education, 33(1), 66-73.
de Franga, F. A., Vivacqua, A. S., &Campos, M.L. M. (2015). Designing a gamification mechanism to encourage contributions in a crowdsourcing system. In Proceedings of2015 IEEE 19th International Conference on Computer Supported Cooperative Work in Design (CSCWD), 462-466. doi: 10.1109/CSCWD.2015.7231003
Dergousoff, K., &Mandryk, R. L. (2015). Mobile gamification for crowdsourcing data collection: Leveraging the freemium model. In Proceedings of the 33rd Annual ACM Conference on Human Factors in Computing Systems,1065-1074.ACM. doi: 10.1145/2702123.2702296
Deterding, S., Dixon, D., Khaled, R., &Nacke, L. (2011, September). From game design elements to gamefulness: defining gamification. In Proceedings of the 15th international academic MindTrek conference: Envisioning future media environments, 9-15. ACM. doi: 10.1145/2181037.2181040
Epstein, Z. (2013). Enterprise gamification for employee engagement. Ithaca Colleg.
Gefen, D., Straub, D., & Boudreau, M. C. (2000). Structural equation modeling and regression: Guidelines for research practice. Communications of the association for information systems, 4(1), 7.
Hosseini, M., Shahri, A., Phalp, K., Taylor, J., & Ali, R. (2015). Crowdsourcing: A taxonomy and systematic mapping study. Computer Science Review, 17, 43-69.doi: 10.1016/j.cosrev.2015,05,001
Howe, J. (2006). The rise of crowdsourcing. Wired magazine, 14(6), 1-4.
Jafari, S. M., & Ali, N. A. (2011). Exploring the Values of e-Governance to Citizens. In e-CASE and e-Tech International Conference (pp. 1312-1332).
 Kavaliova, M., Virjee, F., Maehle, N. &Kleppe, I. A. (2016). Crowdsourcing innovation and product development: Gamification as a motivational driver. Cogent Business & Management, 3(1), 1128132.  doi: 10.1080/23311975.2015.1128132
Krejcie, R. V., & Morgan, D. W. (1970). Determining sample size for research activities. Educational and psychological measurement, 30(3), 607-610. doi: 10.1177/001316447003000308
Khan, A., Ahmad, F. H., &Malik, M. M .(2017). Use of digital game based learning and gamification in secondary school science: The effect on student engagement, learning and gender difference. Education and Information Technologies, 22(6),2767-2804. doi: 10.1007/s10639-017-9622-1
Kietzmann, J. H. (2017).Crowdsourcing: A revised definition and an introduction to new research. Business Horizons, 60(2), 151-153.  doi: 10.1016/j.bushor.2016.10.001
Kumar, H., &Raghavendran, S. (2015). Gamification, the finer art: fostering creativity and employee engagement. Journal of BusinessStrategy, 36(6), 3-12.  doi: 10.1108/JBS-10-2014-0119
Lee, T. Y., Dugan, C., Geyer, W., Ratchford, T., Rasmussen, J., Shami, N. S., &Lupusher, S. (2013). Experiments on Motivational Feedback for Crowdsourced Workers In ICWSM.
Liu, S., Xia, F., Zhang, J., Pan, W., & Zhang, Y. (2016). Exploring the trends, characteristic antecedents, and performance consequences of crowdsourcing project risks. International Journal of Project Management, 34(8), 1625-1637.  doi: 10.1016/j.ijproman.2016,09,002
Marczewski, A. (2016). Game Thinking–Differences Between Gamification & Games.
Marczewski, A. (2016). Game Thinking – Differences between Gamification & Games. [online] Gamified UK. Available at: https://www.gamified.uk/gamification-framework/differences-between-gamification-and-games
Morschheuser, B., Hamari, J., Koivisto, J., &Maedche, A. (2017). Gamified crowdsourcing: Conceptualization, literature review, and future agenda. International Journal of Human-Computer Studies, 106, 26-43. doi: 10.1016/j.ijhcs.2017.04.005
Orji, R., Mandryk, R. L., Vassileva, J., &Gerling, K. M. (2013). Tailoring persuasive health games to gamer type. In Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, 2467-2476.ACM. doi: 10.1145/2470654.2481341
Paraschakis, D. (2013). Crowdsourcing cultural heritage metadata through social media gaming.
Perryer, C., Celestine, N.A., Scott-Ladd, B., &Leighton, C. (2016). Enhancing workplace motivation through gamification: Transferrable lessons from pedagogy. The International Journal of Management Education, 14(3), 327-335. doi: 10.1016/j.ijme.2016.07.001
Rogstadius, J., Kostakos, V., Kittur, A., Smus, B., Laredo, J.,& Vukovic, M. (2011). An assessment of intrinsic and extrinsic motivation on task performance in crowdsourcing markets. ICWSM, 11, 17-21.
Ruhi, U. (2015). Level up your strategy: Towards a descriptive framework for meaningful enterprise gamification.Technology Innovation Management Review, 5(8), 5-16.
Sandusky, S. (2015). Gamification in education. Retervied from https://repository.arizona.edu/handle/10150/556222
Sekaran, U. (2003). Research Methods for Business (4th Edition). John Wiley & Sons.Inc.
Snijders, R., Atilla, Ö., Dalpiaz, F., &Brinkkemper, S. (2015).Crowd-Centric Requirements Engineering: A method based on crowdsourcing and gamification: Technical Report Series, (UU-CS-2015-004).
Sun, Y., Wang, N., Yin, C., &Zhang, J. X. (2015). Understanding the relationships between motivators and effort in crowdsourcing marketplaces: A nonlinear analysis. International Journal of Information Management, 35(3), 267-276. doi: 10.1016/j.ijinfomgt.2015.01.009
Witt, M., Scheiner, C., &Robra-Bissantz, S. (2011). Gamification of online idea competitions: Insights from an explorative case. Informatik schafft Communities, 192, 49.
Zeng, Z., Tang, J., &Wang, T. (2017). Motivation mechanism of gamification in crowdsourcing projects. International Journal of Crowd Science, 1(1), 71-82. doi: 10.1108/IJCS-12-2016-0001
Zheng, H., Li, D., &Hou, W. (2011). Task design, motivation, and participation in crowdsourcing contests. International Journal of Electronic Commerce, 15(4), 57-88. doi: 10.2753/JEC1086-4415150402
Zichermann, G., &Cunningham, C. (2011). Gamification by design: Implementing game mechanics in web and mobile apps: " O'Reilly Media, Inc.".
Send comment about this article
CAPTCHA Image
Journal of Iranian Cultural Research
Volume 12, Issue 1 - Serial Number 45
April 2019
Pages 131-154
Files
History
  • Receive Date: 06 June 2018
  • Revise Date: 15 August 2018
  • Accept Date: 04 October 2018
Share
How to cite
Statistics