Journal of Iranian Cultural Research

Journal of Iranian Cultural Research

Investigating the Effect of Gamification Mechanisms on the Success of Crowdsourcing Projects in e-Governance (The Case Study: Shahrekord’s Citizens Participation in Beautifying the City)

Document Type : Scientific Research Manuscript

Authors
1 Assistant Professor, Faculty of Management and Accounting, College of Farabi, University of Tehran, Qom, Iran
2 MA in Information Technology Management, Faculty of Management and Accounting, College of Farabi, University of Tehran, Qom, Iran
Abstract
With the progression of information and communication technology, electronic governance and also crowdsourcing as one of its key components have attracted many governments attention. In order to encourage and motivate the citizens to participate in crowdsourcing projects, Game techniques and mechanics have been proposed as an effective solution. However, no significant research has been done in this regard and this subject has not been measured practically. The purpose of this study is investigating the relationship between the intrinsic and extrinsic motivations of citizens and participation in crowdsourcing projects. The statistical population of this research was citizens of Shahrekord and 215 questionnaires were randomly distributed among them. Data analysis was carried out based on Structural Equations Modeling (SEM) by AMOS software. The results showed that there is no meaningful relationship between extrinsic motivations and participation in crowdsourcing projects. On the other hand, a positive and significant relationship was confirmed between intrinsic motivations and participation in crowdsourcing projects.
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  • Receive Date 06 June 2018
  • Revise Date 15 August 2018
  • Accept Date 04 October 2018